The average family in the West Midlands last spent quality time together with their loved ones over two months ago, according to new statistics released by the British Heart Foundation (BHF) for its Wear it. Beat it. fundraising campaign. (1)
A new survey by the BHF has revealed the stresses of modern day living are putting a considerable strain on family life. One in six people from the West Midlands said the last time they spent quality time with their family was over a year ago, or not at all.
One third of parents (33.3%) in the West Midlands said they leave the house at least once a week without seeing their children. Two in five (40.5%) of the region’s parents also said they’re so busy that in an average day they often don’t spend any time whatsoever with their children, and many (16%) had missed an important occasion because of it.
A quarter (24.1%) of parents from the West Midlands worry their children spend far less time with their family than they did when they were young. While it might be work getting in the way for busy parents in the area, one in six (18.3%) worried that social media is distracting their children away from quality family time when they are home. One in seven (15.2%) said it’s because everyone’s busy schedules just didn’t match up.
Two in five (42.4%) of those polled from the West Midlands said they feel guilty that they don’t spend enough time with their loved ones. The BHF is encouraging families to get together on Friday 9 June for the charity’s annual wear red day.
By donning your favourite red garments and organising a red fundraising event, you can help support life saving research in the fight against heart disease. Sign up at WearitBeatit.org.uk
Donna Spriggs Elliott, Head of Community Fundraising at the British Heart Foundation, said: “It’s clear that our busy modern day lifestyles, and the stresses of the daily grind, are keeping us from spending time with our families.
“Heart disease devastates the lives of millions of people across the UK, often without warning, so finding a way to break away from our normal routines to spend time together is important and our Wear it. Beat it. day is the perfect opportunity.
“By taking part in Wear it. Beat it. and raising money for our research, you can help us beat heart disease for good.”
Last year more than 15,000 people took part in Wear it. Beat it. raising over £750,000. The BHF is calling for even more of you to get involved this year and help raise in excess of £1million for the charity’s heart research.
It could be a yummy red bake sale after school or a red-themed garden party with friends and family. Whatever you choose to do, Wear it. Beat it. is a great way to bring everyone together and help make a difference to millions.
Once you sign up, you’ll receive a free fundraising kit jam-packed with ready-made ideas and goodies to help make Wear it. Beat it. the BHF’s biggest, reddest and best year yet.