Birmingham’s John Taylor Hospice is aiming to ensure more people can benefit from expert end of life care with its new three-year strategy.

Published in January 2020, Making Every Moment Matter: Our Three-Year Strategic Plan 2020-23 sets out ambitious plans for the hospice to provide more care into the future.

Launched during the hospice’s 110th anniversary year, it aims to build on John Taylor’s unique legacy of caring for generations of families.

The strategy had three priorities – consolidating the current business, extending clinical services and maximising income.

Within these streams are a host of aims including extending the community-based Hospice at Home service so it is available round-the-clock, improving care for people with dementia and continuing to develop personal health budgets for more people as they approach the end of their lives.

The hospice also plans to open more shops to raise income, to make increased use of technology and to continue to develop partnerships with other organisations. John Taylor Hospice is working closely with Birmingham and Solihull Clinical Commissioning Group, Birmingham and Solihull Sustainability and Transformation Partnership and other hospices to ensure end of life services are available for patients when, how and where they need them.

CEO Penny Venables said: “It has been nearly ten years since John Taylor Hospice left the NHS and today we are a charity caring for around 2,000 people each year as well as providing help and support for their family and friends.

“As we begin our 110th anniversary year it is important that we build on John Taylor’s special legacy of care in our plans for moving forward. When we opened in 1910 we were only able to provide care for a handful of patients – today we are not only supporting hundreds of people but also ensuring their care is specialised and tailored to their needs.

“Our strategy will ensure we continue to grow John Taylor Hospice so that we can achieve our mission – a compassionate and dignified death for all.”