OMODA&JAECOO UK named ‘Fleet Rising Star’ at Great British Fleet Awards 2025
OMODA&JAECOO UK is proud to announce its latest accolade, having been named the winner of the Fleet Rising Star category at this year’s prestigious Great British Fleet Awards, organised by Fleet World magazine.
The award – presented during a black-tie networking dinner at the DoubleTree by Hilton, Milton Keynes – recognises emerging brands that are making a significant and positive impact in the UK fleet sector. It follows a day of industry engagement at the Great British Fleet Event, which brings together the most influential figures and innovations shaping the future of fleet mobility.
The judges praised OMODA&JAECOO for its dynamic entrance into the UK market, its strong product line-up tailored for fleet operators, and its forward-thinking approach to electrification and sustainability. Commenting on the award win, Chris Clayton, Head of Fleet at OMODA&JAECOO UK said: “To be recognised as the Fleet Rising Star at the Great British Fleet Awards less than 12 months after OMODA&JAECOO launched in the UK is such an honour.
“This award is a testament to the hard work, passion and commitment of the entire OMODA&JAECOO UK team as we establish ourselves in the UK market, as well as the power of our New Energy Vehicles,” added Clayton.
“We [OMODA&JAECOO UK] are dedicated to offering innovative, sustainable, and fleet-focused solutions that genuinely meet the evolving needs of our customers: from ICE, hybrid and full EV – our model line-up has everything for a modern fleet, at a competitive price point – crucial for modern businesses." This win underlines OMODA&JAECOO UK's growing momentum and commitment to delivering high-quality, innovative mobility solutions that meet the evolving needs of UK fleets.
OMODA is committed to design, intelligence and sustainable responsibility, bringing cutting-edge design and futuristic technology to young Generation Z users, offering them stylish vehicles ahead of their time. In the name OMODA, the "O" stands for life and vitality, a symbol of the essential element of life, oxygen.
"MODA" is derived from modern fashion trends, while representing a new global focus on a sustainable lifestyle, an embodiment of ecological greenery and avant-garde style. OMODA is dedicated to embracing global consumers and creating a forward-looking brand for a spirited new generation of car buyers.
This attitude is embodied in OMODA’s first model to arrive in the UK, the OMODA 5. A brand-new off-road brand arriving in Europe for the first time, the name JAECOO is inspired by a fusion of "Jäger" (meaning “hunter”) and "cool."
This melding of cultures captures both off-road and urban environments. With more than a decade of experience gained from a joint venture with the world’s most established off-road manufacturer, JAECOO was created to be "from classic, beyond classic", dedicated to innovation, taking on the urban off-road environment with exceptional performance, world-class safety features and forward-thinking, intelligent technologies.
JAECOO blends the experience and craftsmanship of teams from across the world, with the aim of establishing a new standard for urban off-roaders. Combined, OMODA&JAECOO is the fastest growing global automotive brand, with 400,000 cumulative sales to date.
It is part of Chery Holding Group, which made its debut in the 2024 Fortune Global 500, entering the list in 385th position with a revenue of $39.1 billion.