Alcohol safety expert warns drinking one of main causes of premature ageing

Many people believe that the key to good skin is a daily cleanse, tone and moisturising ritual.  In the UK alone, women will spend more than £18,000 in a lifetime on beauty products for their skin. However, as a nation we also spend £50,000 on alcohol in the same period, which begs the question – how is all that alcohol affecting our skin and, even more importantly, our overall health?

Suzannah Robin, alcohol safety expert and Sales & Training Director at AlcoDigital – the UK’s leading supplier of breathalyzers, commented:

“Alcohol in any quantity will dehydrate our body and this will happen every time we drink – this affects our skin, which relies on hydration to stay healthy and helps to maintain our skin’s elasticity.”

However, it’s not just dehydration we need to be worried about.  Over indulging in alcohol on a regular basis can result in other more permanent issues including a skin condition called Rosacea, which causes us to blush easily and can eventually lead to facial disfigurement.2

Suzannah continues:

“When we drink our bodies have to work overtime to process the alcohol.  Alcohol is not a nutrient so it cannot be stored in our body.  This means in order for it to be metabolised it takes priority over everything else and other processes, which keep us looking and feeling healthy, are interrupted.  Unlike nutrients that will be broken down before they are absorbed, alcohol will be absorbed as it is.  Therefore it will deprive our skin and bodies of vital vitamins and nutrients.”

Drinkers are being encouraged to maintain their health by monitoring their intake.

Suzannah adds:

“Keeping a breathalyzer at home so you can check your blood alcohol content after drinking is a great way to help you to gain more awareness of your body’s reaction to alcohol and monitor your intake.”

AlcoDigital is the UK’s largest specialist retailer of personal breathalyzers and provides advice, expertise and certified training.  For more information about their range of breathalyzers, please visit www.alcodigital.co.uk or call 020 8454 7372.