The eSkootr Championship (eSC) has confirmed the location of the opening round of the world’s first-ever micromobility racing series - the iconic venue, Printworks London, on 13/14 May. Among the riders selected to compete are multiple World Champion and former Team GB speed skater, Elise Christie, BMX World Championship bronze medalist, Tre Whyte, and Olympic Games Snowboard bronze medalist, Billy Morgan.
Plans for the inaugural round of the brand-new eSkootr Championship were revealed at a launch event held today at The Shard, where a number of the riders joined eSC’s co-founders in providing a taste of the unique racing experience spectators and TV viewers from around the world can expect in six weeks’ time.
Located in the heart of London, Printworks London was selected as the venue to reflect eSC’s mission to inspire a new movement for safer, sustainable and more liveable cities. eSC is a fan-first sport and its race locations will provide the perfect backdrop for a spectator and entertainment experience like never before, with each event embracing the cities’ urban culture and associated lifestyle. A 600 metre specially designed track will weave its way in and out of Printworks London in front of fans from across the Capital and further afield, who will be among the first to see the 30 eSC riders race at speeds of over 100km/h on the specially designed S1-X eSkootr for the first time.
Creating a new sport means new sporting heroes and eSC’s vision is for the world’s most inclusive racing series, both in terms of the riders’ sporting background and gender. More than 500 athletes applied for the eSC Rider Programme in the 12 months since it was launched.
An intensive period of testing and training culminated in the selection of the final 30 riders announced, who will compete in 2022. They will now be selected by the 10 teams entered in the championship through a rider draft.
Coverage of the world’s first micromobility racing series will be available to view via eSC’s network of broadcast partners in over 100 territories worldwide with a projected reach of over 350 million homes, as well as for free on the eSC fan hub. As a brand-new sport, social media will play a vital role in building a fan base for eSC and driving anticipation for the upcoming season.
Through a new eSC Fan Hub launching next month and the Championship’s Instagram, YouTube and forthcoming TikTok channels, eSC will inform, excite and engage new fans and connect with young audiences in new and interesting ways. eSC also plans to engage key players in micromobility, transport and sports governance through an event aimed at shining a light on how public policy can support the development of micromobility.
