Sport Relief is calling on the people of Birmingham to step away from the stuffing, reject those spare sprouts and start the New Year as they mean to go on by signing up for the Sainsbury’s Sport Relief Games, taking place on Friday 18th to Sunday 20th March. People all over the West Midlands, from a variety of ages and fitness levels, are encouraged to go fit themselves as they get ready to walk, run, swim or cycle themselves proud by signing up to the Sport Relief Games.

Comedian, Johnny Vegas is encouraging people, whatever their ability, to get fit for Sport Relief in the New Year. He said:

You don’t need to be sporty to get involved with Sport Relief.  The Sainsbury’s Sport Relief Games are back, and this year you can walk, run, swim or cycle to raise help raise cash to change people’s lives right here in the UK and across the world. Come on Birmingham, let’s show them what we’re made of.”

With hundreds of events across the region, it’s the ideal incentive to get the gang back together and help each other stick to those New Year’s fitness resolutions. Once registered, maintaining that motivation until March will be a walk in the park.

Participants can look forward to some serious fundraising fun by taking part with friends or family, dressing head to toe in fancy dress and making every Mile matter by getting sponsored each step of the way.

However people choose to take part, it’s going to be one incredible weekend, and the money raised will help to transform lives.

Half of all the money raised by the public is used to make a difference right here at home in the UK, with the other half used to fund projects in the world’s poorest communities.

You can enter the Sainsbury’s Sport Relief Games now for a limited 25% off entry* at