Colors: Yellow Color

Ahead of the new 2015/16 football season, Scout7 has launched a new video scouting and analysis app within its industry-leading Intelligent Sports Framework (ISF) application, which is being used at 150 professional clubs worldwide. During the last six months, the Innovation Birmingham Campus-based football technology company, whose clients include Chelsea, Manchester City, Barcelona, Paris SG, Juventus and Borussia Dortmund, has invested heavily in its video content infrastructure.

Talented Portuguese teenager João Girão singled himself out as a golfing star of the future after beating off competition from some of the game's top up-and-coming players to claim a deserved victory in the 2015 McGinley Junior Cup at Quinta do Lago. Girão, 16, a part of Portugal's team that was successful in Division Two at the 2015 European Amateur Team Championships in Poland last month, carded an impressive two-under-par round of 70 on Quinta do Lago's renowned Laranjal course to clinch the overall gross title at the famous resort in the Algarve.

British Athletics have confirmed Martyn Rooney would take an individual spot and represent British Athletics at the World Championships in Beijing, China in August 22-30. Following the submission of a successful appeal Rooney has been added to the team in the 400m.

As well as showcasing its talent with the matches and helping to develop football at the grassroots level in Singapore, the Premier League sought to help the wider game in Asia with a workshop during the Barclays Asia Trophy 2015. Representatives from the Asian Football Confederation, its member associations and its leagues and clubs were in Singapore to learn about the strategies and programmes in place at the Premier League and the three clubs competing in the Barclays Asia Trophy, Arsenal, Everton and Stoke City.

Four Oaks based junior rider Oscar Fenton won a prestigious showing championship class at Hickstead’s Longines Royal International Horse Show on 01 August 2015. Sutton Coldfield’s Oscar and his mother Vanessa’s Welsh Mountain pony Oldacres Lilli were crowned BSPS Heritage M&M Supreme Pretty Polly Mini Champions. They qualified to contest the overall honours having already won the Pretty Polly Leading Rein Pony Championship earlier in the day – a title they also won in 2013.

Warwickshire County Cricket has secured a new commercial package with Kellogg’s to have official partnership status for its breakfast cereal and cereal bar brands, as well as the Official Crisp Partner for its Pringles brand. As part of the two-year partnership Kellogg’s will receive exclusive supplier status for its Square’s and Crunchy Nut cereal bars, cereal to go packs and Pringles crisps to be sold from Edgbaston on match days.

Cranberry aficionados Ocean Spray®is the new Official Beverage and Snack Sponsor of The Color Run™ UK, therefore a sea of pink (and orange and blue and green) will flood the streets of Birmingham on Saturday, August 15 as ‘Color Runners’ hit the road in the Happiest 5k on the Planet. As the official beverage and snack partner, Ocean Spray® will be integral to the success of the event, owning one of the colour zones with its signature cranberry hue.

A Bromsgrove-based area manager is taking part in his first ever-sporting event by signing up for the Great Birmingham Run on 18th October, following a five stone weight loss. Andy Wilson, 42, weighed 18 stone when he decided to change to a healthier lifestyle and get fit. He joined a gym three years ago, changed to a healthier diet, and gradually started to lose weight. 

Tickets for this year’s Rugby World Cup matches at Villa Park may have sold out, but Birmingham residents and visitors can still experience the excitement of the tournament at the city’s official fanzone – one of just 15 around the country.

41 world and 22 Olympic champions as well as 13 London 2012 Paralympic champions will re-open the Olympic Stadium with a fantastic weekend of athletics at the Sainsbury’s Anniversary Games on 24-26 July. Usain Bolt will be the star attraction on the Friday night of the three-day event and he will be joined by British Olympic champions Mo Farah and Jessica Ennis-Hill amongst a host of other global superstars.

Staff and customers at Blakenhall Community and Healthy Living Centre are set to complete the Tour de France – on spin bikes! They are aiming to ride 3,360 kilometres – on 2,088 miles, and the length of this year's world famous race – at the event on Tuesday, and they are inviting people to come down and either take part or cheer them on.

Following England's 169-run victory over Australia in Cardiff, Edgbaston Stadium has now officially SOLD OUT all tickets for days 3 and 4 of the 3rd Investec Test Match, which gets underway in Birmingham on Wednesday 29 July. A small number of tickets remain available for day 1 and 2, but are expected to sell out within the coming days. Tickets for day 5 are also available.

Sydney is set for a bumper weekend of events in August when the Bledisloe Cup clash, the Netball World Cup and The Good Food and Wine Show take place from 7-9 August, at Sydney Olympic Park. In the ultimate trans-Tasman battle, the Qantas Wallabies face off against arch rivals the New Zealand All Blacks at ANZ Stadium to try and win back the Bledisloe Cup after a 13-year drought on Saturday 8 August.

A further 22 athletes have been added to the Great Britain & Northern Ireland team heading to Eskilstuna, Sweden for the European Junior Championships on 16-19 July. Among the additions to the 55-strong team are Lina and Laviai Nielsen (coach: Frank Adams, club: Enfield & Haringey), who will join Cheriece and Shannon Hylton (John Blackie, Blackheath & Bromley) in becoming the first double set of twins to represent GB & NI at the same competition.