New £1.5m après ski themed bar to open in Birmingham
Birmingham has been chosen as the first city in England to welcome Scandinavia’s popular après ski themed Heidi’s Bier Bar. Not only will it be the biggest Heidi’s to date, but it will also be the first to serve food.
Located on Broad Street, REKOM – which also operates PRYZM Birmingham – is investing £1.5 million to transform the former Bierkeller site into an Alpine getaway, creating 50 new jobs. Local contractors have also been hired to carry out the works.