Princess Cruises has announced that its new gin-based 'Sapphire Princess' cocktail is now being served on its main UK ship.
Created in partnership with the Bombay Sapphire Distillery, the bespoke cocktail is named after the returning Sapphire Princess cruise ship. The drink will be served exclusively on the vessel, which will spend April – October 2019 sailing to a variety of destinations from Southampton including the Mediterranean, Norwegian Fjords and Canada & New England.
Inspired by the 2,670-guest ship and its Mediterranean ports of call, the bright blue-hued drink is the newest addition to the ship's cocktail menu and will complement the wide range of beverage options already available onboard.
The drink includes a generous measure of Bombay Sapphire gin, which is itself made with botanical ingredients sourced from several of the countries and destinations Sapphire Princess sails to, whilst the cocktail's mixers include Blue Curacao to evoke the sea, and a splash of Prosecco to signify the fizz and bubbles created by waves in the water.
The line has also introduced a brand new excursion for 2019, to the Bombay Sapphire Distillery located in Laverstoke, Hampshire. Available on the day of disembarkation in Southampton, this in-depth tour offers guests the chance to learn the process of gin production, taste the signature botanicals for which the distillery is renowned and toast their holiday.
Tony Roberts, Princess Cruises' vice president UK and Europe, said: “We are thrilled to welcome Sapphire Princess back for another summer of sailings from Southampton and I really cannot think of a better way to greet her arrival than with a glass of this perfect summer cocktail.
“Guests can enjoy a glass or two of this delicious drink in one of the many bars onboard throughout their cruise and by offering a brand new tour to the Bombay Sapphire Distillery, they have the opportunity to continue their holiday even after they have left the ship.”
Sam Carter, Senior Brand Ambassador for the Bombay Sapphire Distillery, said: “The Sapphire Princess cocktail is a silky smooth, well-balanced libation that takes its inspiration partially from the deep bright blue colour of the Mediterranean Sea and also the countries that the Sapphire Princess sails around.”