Tesco launches new 'Food Love Stories' campaign
Tesco has launched 'Food Love Stories brought to you by Tesco', a new campaign which aims to set out the retailer's food quality credentials and celebrate the passion and care that goes into the meals we all love. The campaign will introduce food love stories each month to demonstrate Tesco understands the special role food plays in its customers' lives. The stories will aim to capture the mind-set of its customers throughout the year, from wholesome, hearty meals in January, to fresh, vibrant meals perfect for a summer evening.