Traidcraft’s “Just Friday” offers West Midlands’ shoppers an alternative to “Black Friday” frenzy
Pioneering Fair Trade retailer Traidcraft is offering an alternative to the frenzy of Black Friday – as new survey results show that more than half of the UK is negatively affected by shopping fever in the run-up to Christmas. Over half of all West Midlands shoppers surveyed (52%) said they experience negative emotions when shopping in the run-up to Christmas – feeling stressed, anxious, ill, argumentative and violent.